The Minister of Arts, Culture, Tourism, and Creative Economy, Hanatu Musawa, has emphasized the role of film cinema in promoting national unity. Speaking at the ongoing 14th edition of the Zuma International Film Festival (ZUFF) in Abuja, Musawa highlighted how cinema serves as a powerful tool for bringing together people from diverse backgrounds. Represented by the Special Adviser to the President on Creativity, Prince Baba Agba, the minister stressed that cinema helps people communicate, share stories, and foster understanding among different communities.
This year’s five-day ZUFF, themed Digital Renaissance: Embracing the Future, kicked off on December 1 and concludes today. The festival focuses on the impact of digital technology on cinema, showcasing how technological advancements are transforming the way films are made and experienced. Musawa expressed optimism that the festival’s initiatives would support Nigeria’s “Destination Nigeria 2030” vision, which aims to position the country as a global hub for creativity and culture.
Dr. Alli Nuhu, Managing Director and Chief Executive of the Nigerian Film Corporation (NFC), also addressed the importance of cinema as a tool for cultural exchange and societal change. As the Chairman of the festival’s Central Planning Committee, Nuhu noted that Nigerian cinema goes beyond entertainment; it celebrates the country’s heritage and promotes global unity. He also underscored the significance of this year’s festival theme, which calls for embracing emerging technologies to connect Nigerian filmmakers with global audiences.
Nuhu further explained that digital technology has democratized filmmaking, allowing a broader range of voices to be heard while expanding the creative potential of filmmakers. He urged practitioners to harness the power of digital tools to tell compelling stories that reflect Nigerian culture and values on the world stage. The NFC boss also praised the economic and cultural contributions of Nigeria’s film industry, noting that the ZUFF continues to play a pivotal role in boosting interest and investment in the sector.
In closing, Dr. Nuhu encouraged filmmakers to create stories that inspire unity and healing within the country. He expressed confidence that this year’s festival, with its emphasis on innovation, would set a new standard for celebrating African cinema globally. The commitment to hosting ZUFF annually highlights the belief in the transformative power of cinema and its capacity to unite and inspire both local and international audiences.
